As many professionals look to social media to network and promote their products. One site that I enjoy using over all of the social media sites is Linkedin. The reason I enjoy using Linkedin is simply because it is still one of the few social media sites that is geared toward professionals. Of course anyone can sign up for a Linkedin account, but unlike other social media sites like facebook or twitter, posts are held at a higher standard with professionals sharing knowledge and insight into their chosen profession.
Even though I have had a Linkedin account for several years I am still trying to find ways to connect with people in a more professionally beneficial way. Instead of just connecting to boost the number of connections I have I want to make the connections mean something and benefit both parties. Luckily one of my connections, Melonie Dodaro recently made a post to do exactly that, titled, “3 Steps To Master Lead Generation On LinkedIn”.
Melonie Dodaro is the CEO of TopDogSocialMedia.com a website dedicated to teaching professionals about social media marketing. In the article above Melonie gives three simple steps to using Linkedin to create leads. Along with this article is a Webinar hosted by TopDogSocialMedia that delves further into Linkedin and lead generation.
Needless to say after reading this article I have decided it is time to update my Linkedin account and put some of Melonie’s suggestions to good use.